{"id":8037,"date":"2026-04-05T21:18:29","date_gmt":"2026-04-05T21:18:29","guid":{"rendered":"https:\/\/glwadysfayolle.com\/?page_id=8037"},"modified":"2026-04-05T22:35:28","modified_gmt":"2026-04-05T22:35:28","slug":"sky-trade-mobile-app","status":"publish","type":"page","link":"https:\/\/glwadysfayolle.com\/index.php\/sky-trade-mobile-app\/","title":{"rendered":"Sky Trade Mobile App"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\tEngineering a Global Marketplace for Air Rights\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tROLE\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tProduct Owner \/ Head of UX\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tTEAM\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tFounders, Engineers, Blockchain Developers, UI\/UX Designers\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tCOMPANY\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tSkyTrade\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tRESPONSABILITIES\n\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tProduct Strategy, End-to-End Design, Research & Testing, Blockchain UX\/UI, Problem Solving\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t1. Introduction\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tSkyTrade is a disruptive platform that allows property owners and investors to tokenize, trade, and monetize \"air rights\", the legal space above physical land. As the Lead Product Designer and Manager, I was responsible for taking this complex, nascent concept and building a comprehensive marketplace from the ground up. My primary objective was to lead the Real World Asset (RWA) strategy, transforming $30 trillion of \"invisible\" assets into a digital, programmable economy accessible through a seamless mobile-first experience and a robust web application.\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t2. The $30 Trillion Problem\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tAir rights have historically been a \"dark asset\"\u2014legally complex and lacking a public marketplace. In New York City alone, the air rights market is valued at $550 billion, yet 95% of property owners have no way to access or monetize this value. The business challenge was to build a platform capable of handling secure, blockchain-powered transactions while solving the massive educational gap. Building from \"Zero to One\" meant defining a new asset class where users could claim, rent, or sell their airspace with the same ease as listing a room on Airbnb.\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t3. Research & The \"Discovery\" Gap\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tOur research revealed a critical bottleneck: Marketplace Liquidity. While property owners wanted to \"claim\" their land via mobile, institutional investors needed a desktop experience to manage large portfolios. We found that users didn't just want a list of addresses; they needed to understand \"Value Drivers.\" Through interviews, we identified that proximity to logistics hubs and high-density drone corridors increased asset desirability. This insight shifted our product focus: we weren't just building a wallet; we were building a Geospatial Discovery Engine.\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t4. Design Strategy: The Synergy of Search & UX\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tWhile the initial approach was mobile-first to capture on-the-go property claims, I led the expansion into a Web App to support deep-dive analysis and portfolio management.

Geospatial Search Architecture<\/strong>: I designed a search engine that functions as the heartbeat of the app. On mobile, it\u2019s optimized for \"Claiming\" via GPS. On the web, it\u2019s a powerful research tool with \"Heat Map\" overlays showing drone traffic density and projected rental yields.

Frictionless Onboarding<\/strong>: To solve the \"Crypto Friction,\" I implemented Web3Auth, allowing for social logins. This reduced onboarding time from a typical 10-minute wallet setup to under 3 minutes, ensuring that once a user discovered an RWA via search, the path to acquisition was frictionless across all devices.\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t5. Key Features: Tokenization & The RWA Marketplace\n\t\t<\/h2>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tThe final solution was a high-performance ecosystem designed for scalability:

RWA Tokenization:<\/strong> A seamless flow that converts physical land coordinates into a digital token (NFT) representing air rights.

Advanced Filtering:<\/strong> Users can parse the global marketplace by \"High-Demand Zones,\" \"Auction Status,\" and \"Yield Percentage.\"

Portfolio Management:<\/strong> A dashboard providing real-time reporting on asset appreciation and rental income.

Multi-Device Portfolio Management:<\/strong> A synchronized dashboard providing real-time reporting on asset appreciation and rental income, accessible whether the user is in the field (Mobile) or the office (Web).

Seamless Onboarding:<\/strong> By \"abstracting the blockchain,\" we allowed users to interact with Real World Assets without needing to understand the underlying smart contracts.\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\"funds\"<\/figure><\/div>
\"ref1\"<\/figure><\/div>
\"1claim\"<\/figure><\/div>
\"2claim\"<\/figure><\/div>
\"3claim\"<\/figure><\/div>
\"4claim\"<\/figure><\/div>
\"buy0\"<\/figure><\/div>
\"buy1\"<\/figure><\/div>
\"buy2\"<\/figure><\/div>
\"buy3\"<\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t6. Outcomes & Quantifiable Impact\n\t\t<\/h2>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tThe launch of the SkyTrade MobilApp successfully validated air rights as a liquid RWA class. The data-driven results include:

\u2022 Asset Volume:<\/strong> Successfully tokenized over 7,000 airspaces<\/strong> with a total market valuation of $35 million<\/strong>.

\u2022 Growth:<\/strong> Achieved a 35% increase in transaction volume<\/strong> within the first quarter post-launch.

\u2022 Engagement:<\/strong> The implementation of geospatial search and discovery features led to a 35% rise in platform engagement.<\/strong>

\u2022 Acquisition:<\/strong> A structured referral program and simplified onboarding drove a 25% increase in new user sign-ups.<\/strong>

\u2022 UX Clarity:<\/strong> Educational valuation tools improved user informed-decision rates by 30%<\/strong>, reducing the \"fear of the unknown\" in a new market.\n\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t

\n\t\n\t\t\t7. Reflections & Learnings\n\t\t<\/h2>\n\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tSkyTrade proved that in the RWA space, Search is the primary driver of value. In a market that previously didn't exist, the UI must act as both a marketplace and an educator. By focusing on how users discover value through map-based search rather than just how they execute a trade, we lowered the barrier to entry for a $30 trillion market. This project reinforced my ability to lead cross-functional teams through extreme ambiguity, delivering a consumer-grade experience for a complex financial product.\n\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Engineering a Global Marketplace for Air Rights ROLE Product Owner \/ Head of UX TEAM Founders, Engineers, Blockchain Developers, UI\/UX Designers COMPANY SkyTrade RESPONSABILITIES Product Strategy, End-to-End Design, Research & Testing, Blockchain UX\/UI, Problem Solving 1. Introduction SkyTrade is a disruptive platform that allows property owners and investors to tokenize, trade, and monetize “air rights”, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-8037","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/pages\/8037","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/comments?post=8037"}],"version-history":[{"count":10,"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/pages\/8037\/revisions"}],"predecessor-version":[{"id":8132,"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/pages\/8037\/revisions\/8132"}],"wp:attachment":[{"href":"https:\/\/glwadysfayolle.com\/index.php\/wp-json\/wp\/v2\/media?parent=8037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}